Clik here to view.
The Rise of the Meme
Même is a French word meaning “same”. In the digital space, a meme is when a piece of content is picked up by the social crowd and becomes reused in different contexts (or with other memes) to add a...
View ArticleClik here to view.
The New Amateur
In 1980 Alvin Toffler wrote of the “Third Wave“. Following on from the Neolithic Revolution, when agriculture developed to replace hunter-gatherer societies, and the much more recent Industrial...
View ArticleClik here to view.
Performing Identity in Social Media
As we develop our online community research platform here at Face, we’ve been asking a deceptively simple-looking question. Should people have usernames, or real names, or some mixture of both? It...
View ArticleClik here to view.
Face to Face – New York vs. London
As you may already know, Face just opened an American branch, Face USA. We’re currently in a snug little office right by Penn Station. The view outside the window, as you might be able to guess, is...
View ArticleClik here to view.
Brands without Borders – Face at Esomar 2013
ESOMAR’s Asia Pacific 2013 conference in Ho Chi Minh City has already kicked off (keep an eye out for my summary blog with all the highlights), but even if you can’t make it, I wanted to share a piece...
View ArticleClik here to view.
Looking to the Future of Mobile Research in Asia
It’s not a surprise to say that mobile research, whether mobile monitoring, mobile surveys, or even just community websites on mobile apps, is the future of market research. After all, you can...
View ArticleClik here to view.
What makes a “copycat” brand original?
Since our last post about Xiaomi’s innovation approach in China , the mobile phone manufacturer has come under the spotlight once again – but this time the sentiment is not positive. After the launch...
View Article
